Although experiential marketing is a popular topic, it is not a trend. It is a term used to describe marketing and advertising focusing on the consumer experience. It aims to develop an emotional bond between the audience and the brand through producing events. However, your planned experiences must be unique, […]
Event Management
The financial success of any special event is solely based on sponsorship. But, let’s accept the fact that event sponsorship is far more complicated than the exchange of money used for exposure. It’s a fact that branded merch and websites often take over the offers. So, an event manager or […]
If you are planning to hire audio-visual equipment for your upcoming business event, there are some tips to help you make the right decision. First, consider the size of the venue. It’s important to choose a venue that has enough space to accommodate the AV equipment. If you can’t find […]