All world economies depend on imports and exports. It is one of the oldest and most crucial practices of a successful business as it allows for expansion into new territories and markets. With time, even the challenges faced by exporters have evolved and it is difficult to anticipate the barriers […]

In today’s fast-paced business environment, companies face a growing challenge to understand their customers and create products that meet their needs. For this, many companies have turned to the Jobs-To-Be-Done Formula. A powerful tool that helps businesses understand their customers’ motivations, preferences, and pain points. The Jobs-To-Be-Done Formula, also known […]

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